From 2002-2007, MYTHOLOG published an entirely digital literature and genre magazine (a novelty in that era). It was genre-agnostic, focusing on stories with some connection, at least tangentially, to mythic themes. It had a globally distributed remote staff (virtual offices only), which was also a rebel move. It bucked the definition of a "pro" market as payment of x-pennies/word and paid by the piece, so it subsidized the work, not the wordcount.